Semester at Sea - #SASTravelOath
Semester at Sea needed a way to drive peer to peer knowledge of the global study abroad program. To do this, when a student is admitted they are sent a t-shirt and a poster of the Semester at Sea Travel Oath. This travel oath was written and designed to inspired the newly accepted student to think a little deeper about what they want their experience to be and then commit to it by sharing it on their social media platforms. This not only helps to create more thoughtful students but it also spread the word to all of their peers socially about the possibility of a Semester at Sea voyage.